In recent years, platforms like Kickstarter and Zoop have emerged to help define future franchises from the bedroom to the boardroom. Whether major publishers, celebrity-driven campaigns, or an indie game birthed in a basement, this method of publishing is shaping the latest, greatest, and next chapter in pop culture. Modern Fanatic's Jeremy Atkins, ZOOP co-founder Jordan Plosky, Kickstarter's Sean Edgar and Oriana Leckert, Stranger Comics publisher Sebastian Jones, MTG legend Brian David Marshall, filmmaker and writer David K. Wilson, and Michael Walsh (CEO and games director, Wayves Creative Co.), along with publishers who have found an audience online, discuss how crowdfandom is carrying projects to shelves, screens, and beyond.