Why do some immersive experiences transport you completely while others fall flat within minutes? The panel explores the key ingredients that make immersive environments successful, from narrative clarity and spatial design to guest psychology and attention to detail. Featuring Bonnie Hallman (creative director, Mycotoo), Josh Steadman (senior director of experience design, Space Center Houston), Kathrynn Di Genova (executive producer, Disney Live Entertainment), and Andy Di Genova (senior producer, Walt Disney Imagineering), and moderated by Camille Falciola (From Page To Park).
