Industry professionals Dino Espinosa (creative director, Foundry LA), Chris Kawagiwa (illustrator, ADG 800), and Jaraad Virani (designer and filmmaker) race to create a mock movie poster from scratch. Drawing on experience working with Disney, Netflix, and Paramount, the panelists discuss what makes posters and packaging art memorable, with audience input, real-time creative team dynamics, and design-saving tricks. Moderated by Vicki Tunkel (creative director, Foundry LA).